PLEASE NOTE: Due to exceptional circumstances, for the week commencing 30th May, the Copy Panel meeting will be on Thursday 2nd June. The CAA will be closed on Friday 3rd June. Please ensure you send all copy by Wednesday 1st June 12 noon to make the panel meeting.
Welcome to the CAA
The Cinema Advertising Association (CAA) is the Trade Association of cinema advertising contractors operating in the UK. One of the functions of the CAA is to monitor and maintain standards of advertising exhibition in the UK and the Republic of Ireland.
The CAA recognise the guidelines for commercial content as outlined in the UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (the CAP Code) which is policed by the Advertising Standards Authority, and the Code of Standards for Advertising, Promotional and Direct Marketing in Ireland (the ASAI code).
Clearance is changing
From 1st April the CAA is the sole clearance body for commercial advertising in cinemas.
There will be a charge of £100 + vat per item for this service.
However some advertisements will still need BBFC certification. Find out which ones here
The CAA maintains a Copy Panel to ensure that all cinema commercials are suitable within the appropriate guidelines.